Success Stories | October 2024

Hagoos DMC, a local basque company with expertise in managing professional sports teams, played a key role in organizing part of the program for Ajax’s 130 sponsors and VIP guests during their visit to San Sebastian from November 27 to 29. The Dutch team and their entourage were in the city for the Europa League match against Real Sociedad, with their stay spanning three days.

Hagoos was responsible for designing and coordinating a tailored program for the club’s VIP guests and sponsors. The itinerary included a range of activities, such as exploring the sights of San Sebastian, sampling the region’s renowned cuisine, learning about the traditional cider-making process, and experiencing life in Basque farmhouses. Attendees even had the chance to participate in the making of this iconic local drink.

Hagoos offers sports teams its in-depth knowledge of the Basque Country to provide accommodation, transportation, logistical and welcome services at the stadium and airport, social programs, and any custom needs that may arise before or during the event.